Marketing

71%
reported newsletter open rate, with 8,700+ subscribers in just over a year
Mady Maio · Camber App
beehiiv · Source: beehiiv customer story, May 2023
Free AI consultation
“I’m on a mission to give women-led businesses the superpowers to scale their business with skills and tools in AI and tech.”Heather Black, Founder
Find where AI could improve performance, reduce manual work and support growth. Talk through your priorities with a Supermums AI Business Consultant, then receive a written proposal with practical recommendations. Our advice follows The AI Powered Business Formula™.
No jargon. No tech knowledge needed. No obligation to buy anything.
Your AI Power Hour is a 30-minute one-to-one consultation, followed by a 30-minute write up and proposal with recommendations.
It is for businesses ready to invest a four figure sum in AI to scale. The consultation itself is free.
Starting out and laying the foundations? Building a team? Ready to scale sales, marketing or customer support without costs growing at the same pace? For female founders and the female leaders helping you grow, including directors, operations managers and COOs.
Our mission is to help you implement clear processes, connected systems and strong foundations for managing customer data, so your people, AI agents and automations can work together and your business can scale effectively without depending on the founder.
Imagine if...
Imagine finishing your working day on time, knowing the routine work is handled and knowing exactly which AI step brings your next pound of income.
That clarity starts with one free conversation.
The return before the tool
See how female-founded businesses use beehiiv, Calendly and Zapier to increase output and free up time. Your consultation explores where AI and automation could add value in your own business.
Marketing

71%
reported newsletter open rate, with 8,700+ subscribers in just over a year
Mady Maio · Camber App
beehiiv · Source: beehiiv customer story, May 2023Sales

50%
more discovery-call bookings, plus 30–60 minutes saved each day
Mel Larsen · Dream Project Coach
Calendly · Source: Calendly customer storyOperations

2,000+
team hours freed each year, with 18,000+ tasks automated
Caren Kelleher · Gold Rush Vinyl
Zapier · Source: Zapier customer storyHistorical, customer-reported software and automation outcomes, not Bootcamp results, independently audited financial ROI or guarantees. These figures are not attributed to AI. Portraits are illustrative, not photos of the named founders.
Find your AI opportunities
Founded by Heather Black
Tech helped me to scale my business income 10X. We were able to win more business deals as it empowered my growing team to work together, deliver successful results with customers, analyse and report on results, and show we were secure and compliant with data.
We grew our turnover from £100k to £1m in a year which was a 10X in revenue and 90X ROI.
Twenty years coaching, training and consulting with founders and leaders, from high-growth SMEs and non-profits through to corporates. As a single mum of two, Heather built these services for women who want ambitious growth that pays for itself rather than costing more than it gives back. Read her story
How it works
Your hour includes 30 minutes together and 30 minutes of preparation afterwards. The write up is not a second appointment. There is no obligation to buy support.
Choose a 30-minute online appointment. No technical knowledge is needed.
We review your goals and current tools to identify where AI and automation could help most.
We spend a further 30 minutes on your write up and proposal, with suitable AI Recipes, implementation options and the costs and potential benefits to consider.
What we mean by connected systems
The AI Powered Business Formula™ connects your customer facing systems and your operations systems to one CRM, so your proposal starts from your whole picture, not a single tool.

Supermums training and community reviews
These reviews describe our wider training and community, not results from the AI Power Hour.
“The program is well structured and focuses on building real understanding and confidence, not just passing the certification.”
“The format of this training is like no other in the Salesforce ecosystem. Supermums provided me with training, mentorship and work experience.”
“The course helped me structure my knowledge and complement it perfectly. All the draft documents we received are incredibly valuable to me - truly worth their weight in gold.”
“It feels like a real community, not just a course or network. There is always someone ready to help, cheer you on or point you in the right direction.”

Read more on Supermums' Trustpilot page.
Businesses who have hired our talent
Reviews from businesses who have hired our consultants and talent, shared on Trustpilot.
“We required an expert to help us with our Marketing Cloud implementation and Supermums were recommended to us by Salesforce. We found their values aligned well with ours and we loved their model. It allowed us to work with a qualified Salesforce expert for a set project whilst their slick systems took all the worry out of working with a solo freelancer. Our contractor was incredible, fit really well with our internal team, and delivered above expectations. I would not hesitate to recommend Supermums.”
“My company used Supermums to hire a contractor, based on a recommendation from our SF account manager. The contractor turned out to be the perfect fit for our business, and Supermums worked with us to make the contractor a permanent staff member. The process was quick and seamless, and we're delighted with the outcome!”
“Libby offered great support throughout the process of finding a consultant; she was always very responsive and helpful. Our consultant, Rebecca, has done an amazing job in developing our use and understanding of Salesforce. We would love to work with the team again.”
“Supermums were great to work with, everything was on time, on budget, very smooth and great communication. We'd definitely work with them again and recommend them to others.”

Why Heather started this
“As a single mum of two, and female business leader, through the Supermums Business Hub I want to empower women-led business owners to achieve real results with tech, to earn more, get more time back and scale successfully.”
Heather Black, Founder of Supermums and the Supermums Business Hub
That is what the free consultation is for: one conversation to find where tech and AI can earn you more and give you time back, with the cost and the return set out before you commit anything.
Free consultation and written recommendations. No obligation to buy support.
Choose your time


Your AI Power Hour is a 30-minute one-to-one consultation, followed by a 30-minute write up and proposal with recommendations. Choose your appointment below. You will receive:
The one to one consultation is for those ready to invest a four figure sum in AI to scale. The consultation is free to explore what we can offer.
In practice that means project work rather than a single tool: a Certified AI Consultant’s analysis, build, training and monitoring, or the 90-day Business Leader AI Accelerator. Product licences are charged separately by their suppliers. Your proposal sets out the costs and the return to expect.
Not there yet? The consultation is still free, and we will point you to a better starting place, such as the virtual Bootcamp or a short AI skills course.
Nothing to pay and no obligation to buy support. Any implementation work is quoted and agreed before you commit.
Supermums Business Hub services
Every business is at a different point. The consultation helps us recommend the right stage for you now, and you can move up as you grow.
Learn together
Two and a half hours with other women-led businesses to explore AI Recipes, watch demos and plan your AI roadmap. Costs and the return to expect are covered on your consultation.
Explore the BootcampImplementation
Compare DIY training and done-for-you implementation once you know which priorities matter most.
View support optionsYes. The 30 minute call is free and there is no obligation to buy anything afterwards.
The consultation is for businesses ready to invest a four figure sum in AI to scale, whether that is a done-for-you project, the 90-day Business Leader AI Accelerator or a consultant working alongside your team. The consultation itself is free, and your proposal sets out the costs before you commit.
A Supermums AI Business Consultant, someone trained to review businesses like yours and recommend practical next steps, not to sell you software.
Perfect. The call is built for business owners and directors, not developers. No jargon, no code, just practical business thinking with AI as the tool.
We will show you published figures and customer stories, and be clear about what they do and do not prove. Nobody can promise your numbers before we have seen your business.
We spend a further 30 minutes preparing your write up and proposal with recommendations. You can then choose DIY training or done-for-you support, with costs agreed before you commit.
Yes. Your AI Power Hour includes the 30-minute consultation and the 30-minute write up and proposal, free with no obligation.
Yes. Consultations are held online, so we work with women-led businesses worldwide.
Ready to get started?
No jargon, no pressure - just a practical conversation about your business, a clear action plan and the return to expect. Available for women-led businesses worldwide.

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