Scale your marketing
More return from every pound of marketing spend.

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The tech platforms behind the fastest-growing businesses, and the evidence behind them. One guide, one short form, and it is yours.
Get the Ultimate Tech StackOne guide. The stacks behind The AI Powered Business Formula™.

Founded by Heather Black
Tech helped me to scale my business income 10X. We were able to win more business deals as it empowered my growing team to work together, deliver successful results with customers, analyse and report on results, and show we were secure and compliant with data.
We grew our turnover from £100k to £1m in a year which was a 10X in revenue and 90X ROI.
This is the stack behind that growth, and the one Heather has spent twenty years implementing for founders and leaders, from high-growth SMEs and non-profits through to corporates.
Why these stacks
Scale your marketing
More return from every pound of marketing spend.
Scale your sales
More interest turning into closed business.
Increase your engagement
Customers who open, click and come back.
Increase your lead conversion
A faster, smoother path from enquiry to order.
Increase your CSAT score
Faster, better answers for the people you serve.
Increase your customer retention
Personalisation that keeps customers staying.
One connected stack
Your customer facing systems and your operations systems all connect to one CRM, so every team works from the same customer information.

The benefits of your tech stack
The AI Powered Business Formula™ gives you the method to plan, build and adopt the right systems. Your integrated tech stack connects your customer information, your team and your processes, giving your business the foundations to scale.
Bring marketing, sales and customer service into one integrated hub, giving your team a 360-degree view of each customer.
Centralise your business information so you can analyse results, spot opportunities and make informed decisions with up-to-date dashboards.
Give your people and AI agents shared customer information, clear roles and appropriate access, so your human team can take ownership and deliver consistent results.
Connect your workflows and use AI agents and automations to handle routine tasks, reduce repeat data entry and keep work moving between departments, with human oversight where needed.
Put appropriate access controls, data handling and security processes in place to help protect customer information and support your compliance responsibilities.
Give your team shared systems, documented processes and clear responsibilities so the business can grow without everything depending on you.
Invest in the right processes, systems and tools from the outset. Do it once and do it right, with foundations you can build on as you grow. The benefits depend on the right setup, connected data and a team that adopts the systems; tools alone do not guarantee compliance or security.
What is inside
The framework we use to choose a stack, the products behind each business function, the published evidence behind them, and the options for putting them to work.
How you are performing across marketing, sales, customer service and operations, and the best-in-class products that solve those pain points.
The tools behind attracting interest, qualifying prospects, nurturing, selling and supporting customers, with the return each one moves.
How work gets planned, allocated, coordinated, delivered, billed and improved, with Salesforce as the hub and specialist systems around it.
Published adoption and reputation figures for the products we recommend, with the caveats spelled out so you can judge them yourself.
Worked examples showing the problem, the solution, the outcome and the return you could expect, plus how we measure value without double counting.
Build the skills yourself with the 90-day Accelerator, or bring in a Certified AI Consultant or a permanent hire to run your systems.
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Pop your details in below and the guide is yours. Take it, use it, and come back when you want help putting the stack to work.




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